was referred from allowing you to see what percentage of visitors from a particular referrer convert into
a phone call. This product requires that you have a unique number per referrer that you wish to track.
Additional numbers are available from the upgrades page of your online switchboard account.
There is no limit to the number of different referrers you can track, so for example if the majority of traffic to
your website is from 6 different referrers, you can have a different number for each of them to see just
how many phone calls you are receiving from the visitors they are sending your way.
You can use this tool in conjunction with “Campaign Reporting”, another powerful SwitchboardFREE
feature to run a more in-depth analysis of the quality of the traffic and their conversions to actual phone
calls. Campaign Reporting can be used to track calls from any advertising medium including print and is
available to all SwitchboardFREE users as a free utility.
Add the following code to your web page immediately before the </head> tag
(Note: you will need to replace the phone numbers below with your own).
Then add the following code anywhere on your website where you want the phone number to be displayed.
Find out more information on Referrer Tracking.
If you would like any help or further advice on this or how any other product features might benefit
your company then please call us on 0203 189 1213.